Effective marketing planning requires a combination of creative, customer-driven and analytical thinking. In particular hard facts’ to understand where you are now, what’s working, and create and agree goals and strategies to realise your hopes. By following a structured process (Figure 1) and working closely with you we help you understand your customers and their needs. Also to match your resources and assets to meet those needs. In turn all helps increase customers, satisfaction, sales and profitability.
Ensuring the support of colleagues is vital to motivate and focus precious resources to a common end. So we work with you to anticipate and overcome barriers to progress and get everyone on-board with the plan.
Read more about our methods in this business and marketing strategy blog-post.
Read some of our marketing success stories and then get in touch.
This is the best piece of work we've done in years. Our sales have increased nine-fold in three years.
Marketing Director, GlaxoSmithKline
Comparing your marketing consultancy with another market research company is like comparing a Premiership team with a Sunday pub league side.
Managing Director, Power Company
Do you want to address a tricky marketing challenge?
Do you need new insights and ideas?
Do you need to win support from your colleagues?
Do you need a new plan for the future?
Ask for our help.