Brand Marketing-The Marketing Directors

The Marketing Director's Handbook

The Marketing Director's HandbookThe Marketing Director’s Handbook is about creating, gaining and seizing success. It is the definitive guide to help you manage and lead a marketing team, represent the marketing function at board level, and optimise your marketing effectiveness. The book is truly unique:

  • Packed with best practice insights, practical ideas, advice, and strategies to help you drive the profitable growth and value of your organisation
  • Contains a comprehensive range of tools and models to help structure and enhance your thinking
  • Concise, jargon free and easy-to-read, use and digest. Anecdotes and visuals breathe life into learning points. And chapters are usefully labelled by the type of job/activity they’ll help you undertake
Download the free introduction and contents Introduction to The Marketing Director’s Handbook
   
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To order a copy of the book using your credit/debit card via payment provider PayPal please see below.

To all UK addresses the price is £49.99 inclusive of postage and packing. To other addresses P&P is extra:

  •   Europe (including Eire) add £6 P&P (total £55.99)
  •   Outside Europe add £10 P&P (total £59.99)   

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For orders from countries outside of Europe :
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£49.99 plus £10.00 Postage and packing

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Individual chapters are £5 each. Please state which number chapter you would like when ordering. Chapters will be emailed to you in digital form within a few hours. They can be viewed on both PCs, the Amazon Kindle, Sony Reader and other digital reading devices.

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