‘Stay with me baby’ – from the Walker Brothers to Leanne Jarvis (1966+) Staying contemporary and relevant is essential for successful marketing. Especially in the ever-changing digital world. However the basics of marketing, consumer and brand remain constant. In addition, so does the
What enables some businesses to weather the changing economic climate and the cold wind of market forces, while others wither? The most successful grow income and budgets steadily, while the weakest are left with diminishing income and budgets. Or none at all. Just as Darwin observed,
Marketing agencies will be the bane and boon of your life. With careful management they can transform the performance of your brand, your business and yourself.
To get the most out of agencies be clear about your objectives and needs, understand your agency and work at the relation