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Our creative market research services are always bespoke and comprise one or more of the following:
Through focus groups, creative consumer workshops, depth interviews, accompanied shops, observation and also using lots of creative stimuli we challenge the status quo and dig deeper. Experienced researchers and marketing directors working together enable perceptive analysis spotlighting new consumer and brand opportunities.
We deliver top quality and value-for-money face-to-face, telephone and online solutions with help from top quantitative partners. Using our decades of experience we get the survey right and provide useful insights because we know how consumers think and feel and what marketers need to know to make better business decisions.
We unearth the required information by building on what you know, trawling libraries, the Internet and the ‘world about us’. Gaps in information are then filled and verified using rigorous methods such as systematic literature reviews, discourse analysis, and software. Finally, combining marketers, semioticians or statisticians to analyse findings, reveals new opportunities and implications for your business.
Read some of our market research success stories and then get in touch.
We still talk about how much fun your marketing workshop was even though it was over a year ago!
Manager, BBC Worldwide
Comparing your marketing consultancy with another market research company is like comparing a Premiership team with a Sunday pub league side.
Managing Director, Power Company
Do you want to address a tricky marketing challenge?
Do you need new insights and ideas?
Do you need to win support from your colleagues?
Do you need a new plan for the future?
Ask for help.