Quantitative research answers the questions ‘how much?’ or ‘how many?’ while qualitative research answers ‘what?’, ‘why?’ and ‘how-to?’ questions.
Great market research starts with choosing the right method, asking the right questions and also using clever creative stimuli.
Our research methods include online, face-to-face, telephone, postal and also mobile. However, with no vested interest in promoting one method over another we simply recommend what’s best. Sometimes we also recommend mixed research methods. Click through to our blog post for insights on the pros and cons of alternative quantitative research survey methods.
Whatever method we recommend, we provide the best quality and value-for-money solutions. We do this by working collaboratively with top UK and global firms, to source lists, conduct fieldwork and process data.
We also get the survey right because we know how consumers think and feel and what marketers need to know to make better business decisions. Then through researchers and marketers working together, and robust market research analysis we answer your questions and pinpoint issues and opportunities to boost your business.
Follow this link for help to write your market research brief and then get in touch for advice or to ask for an inspiring research proposal.
That is the most insightful and useful piece of work that I’ve seen in my life.
Managing Director, BBC Worldwide
Comparing your marketing consultancy with another market research company is like comparing a Premiership team with a Sunday pub league side.
General Manager, Power Company
Do you want to attract more customers?
Do you want to improve your product or service?
Do you need a plan to secure profitable growth?
Do you want to increase the value of your business?
Ask for an inspiring proposal.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.