Marketing Capability
Boost your marketing capability with bespoke marketing training courses
People are your businesses’ most valuable asset – they walk in and out of your office every day. Thus continual investment in skills, tools and experience is vital to maximise your team’s marketing capability and performance.
To improve marketing capability, we create and run bespoke and ‘open’ strategic marketing training courses or marketing masterclasses. They help marketers master marketing strategy and management essentials, thus helping them take the next step. By running our classes with entire teams also helps shift internal ways of thinking, change ‘group think’ and thus boost performance.
Off the shelf or tailored marketing masterclasses
Our marketing masterclasses are highly interactive and involve lots of practical exercises, thus making them both fun and inspiring. By tailor-making training courses to match your specific needs also allows us to address pressing business and brand challenges. Thus helping save on the cost of solving those problems while shaping and getting everyone on-board with a plan. We run the following materclasses which are available off the shelf or easily adapted.
- Strategic Marketing Masterclass – strategic marketing essentials for aspiring marketing and also business leaders.
- Brand Masterclass – create and deliver distinctive customer experiences.
- Marketing Communications Masterclass – create cut-through communications.
Read the Marketing magazine review and then contact us for an inspiring and free proposal
Testimonials
- With targets increased by 40% in one year, it was clear they were very ambitious. Therefore I'm very happy to report that we exceeded them. At the end of the day yesterday we were up 47%. Thank you for your help in making that happen.
- I use The Marketing Director's Handbook as a text for my marketing management/strategy class at the university. It is the best book I have found on this subject.
- Thank-you for today's marketing masterclass. It was impressive. All exercises and theory are of great use! Very well structured and also informative!
- I devoured The Marketing Director's Handbook in 24 hours. It is a great read.
- A substantial and impressive marketing reference book and at £49.99 delivers excellent value.
- Today's marketing director needs to be informed, analytical, creative, inspirational ... and successful - fast. This book provides an ongoing guide to succeeding in the toughest job in business. Don't leave your desk without it
- I learned more in a morning than on my entire marketing degree course.
- We still talk about how much fun your marketing workshop was even though it was over a year ago!
- Comparing your marketing consultancy with another market research company is like comparing a Premiership team with a Sunday pub league side.
- Watching The Marketing Directors’ research last night was very informative and amongst the most useful time I’ve spent working for our organisation.
- The project we worked on with you is the best marketing work we’ve done in three years. It has attracted the attention of our colleagues around the world. And our sales have also increased nine-fold over the period.
- That is the most insightful and useful piece of work that I’ve seen in my life.
Boost Your Marketing Capability on our Marketing Masterclasses
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New Volume 2 – Managing Digital Marketing
The Marketing Director's Handbook Volume 2 - Managing Digital Marketing
Marketing Success Stories
Marketing Inspiration
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