m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m) })(window,document,'script','https://www.google-analytics.com/analytics.js','ga'); ga('create', 'UA-1150089-1', 'auto'); ga('send', 'pageview');
Strategic marketing consultancy | Brand consultants | The Marketing Directors

Brand Positioning; Transform Your Brand into a Super Brand by adding Brand Personality

September 17, 2015
by Guy Tomlinson
,
0 Comment
Brand Strategy; Transform brands into superbrands with brand personality
In many markets, particularly business-to-business, it is common to find products, services and brands making the same claims. In other words, occupying the same brand positioning spaces. For example, almost every business service claims to improve business efficiency.  Brands in the
Continue Reading

Investing Brand Personality: How Kulula Stands-Out in South African Skies

March 28, 2013
by Guy Tomlinson
, , , ,
2 Comments
Kulula brand personality
Investing a brand personality is an under-estimated way to help set brands apart and engage customers. Kulula.com is an airline that doesn’t take itself too seriously. Its humorous brand personality is clear through all aspects of the brand experience. So how did this all begin? And a
Continue Reading

How can we help you?

Do you want to address a tricky marketing challenge?

Do you need new insights and ideas?

Do you need to win support from your colleagues?

Do you need a new plan for the future?

Ask for our help.

Find us

Map to find The Marketing Directors Marketing Consultancy in Marlow

Tel: +44 (0) 1628 400699

Hours:

Mon-Friday: 9am - 6pm

Weekends: Closed

Marketing Success Stories

FMCG product development success story - Cadbury
Cadbury
Mar 08, 2017
Professional Services Marketing Success Story | Chartered Institute of Management Accountants
The Chartered Institute of Management Accountants
Sep 20, 2015
Healthcare marketing success story | GSK
GlaxoSmithKline
Apr 20, 2015
This web site is owned by The Marketing Directors Limited and all elements, but not limited to, the general design, content and images, are protected by copyright, moral rights, trademark and other laws relating to intellectual property rights. Reselling, commercial or unauthorised use of the material is prohibited The Marketing Directors © 2005-2017